Eoghan Tomás McDermott joined Matt Cooper on The Last Word to discuss the fallout surrounding “Brand Beckham”

In The Media20th Jan 2026

Our Managing Director, Eoghan Tomás McDermott, joined Matt Cooper and Fionnuala Jones on The Last Word to examine the fallout from Brooklyn Beckham’s recent public statement about his family.

During the discussion, they explored the reputational impact on the multi-million dollar “Brand Beckham”, how David and Victoria Beckham should respond to the situation, and whether the family’s public image - and private relationships - can recover following the allegations.

Listen to the episode on Spotify, Apple Podcasts  and Today FM.